SAE INTERNATIONAL

Overview
International organization required a new strategic plan during the worst period the aerospace and automotive industries had experienced in 50 years. Co-joined organizations included an international research and data lab all owned by the same company that needed to refresh itself with new strategy, management and brand marketing.

“MarketCues’ contributions toward righting our strategic direction, scope and executive-management solutions helped reposition and reapportion our organization into a size and shape that allowed us to overcome our challenges and resume our leadership position.”
– Steve Lynott, CEO of Management Company